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Brand & Retail / Brand Campaigns
Boehringer Ingelheim Brand H5
Herbal-themed interactive experience

A herbal-themed H5 campaign for Boehringer Ingelheim: herb selection, character interaction and adverse-event reporting that boost engagement and brand recall.
Pharma brand campaigns must balance compliant messaging, playful interaction and visual consistency — viral yet on-message.
Designed the interactive flow around herbal visuals: quizzes, tap feedback, form submissions and animated pages that lift completion rates.
A complete branded H5 campaign closing the loop across awareness, interaction and lead collection.

